Little Black Dress. Carven Paris

01.08.2016 / 03:31

I find it amusing how with decades women replaced their biggest weapon - little black book - with the new one - little black dress. We still poiusly worship our contact list but we have learnt to entrust our reputation to a classic black dress. Every woman has one. It fits well, it's unpretentious, easy to style and demonstrates as much of a femininity as woman prefers to uncover.

While working with clients on their wardrobes I often visit Matches Fashion because of its variety of choice, well balanced range of classics and slap-up fashion, and unique quality of service. Personally I adore hip downtown chic of boutique in Marylebone and elegant, calm eminence of a store in Notting Hill.

That's where I found my perfect LBD from Carven. It's not my first one, but it certainly is a very special item.

I had warm feelings about brand for quite a while, following its development with curiosity. I was pleasantly surprised how well LBD served two purposes: being trendy and timeless at the same time. Esquire affirms Carven's success: in just two years, Carven's creative director Guillaume Henry has transformed the storied French fashion house of old-school couture into the cool girl's label du jour.

Matches Fashion offers tailoring service which is also a big plus, so I got my dress fitted for event. I usually wear it with modest suede 40s style pumps, tiny theatrical bag and a veil. I have an idea to wear it with high boots and a bowler in upcoming season. I bet it would also look great with a leather jacket or sleek black tux.

Since making an investment in LBD from Carven I'm following its news with a special attention. W Magazine in article on Alexis Martial and Adrien Caillaudaud, the new young blood at Carven, claimed that before Carven girl can come into focus, they need to develop a sense of her surroundings. Isn't it a beautiful idea? It feels like we are back to times when each client had a chance to discuss her outfit with the designer. We are heard again. We've being observed and studied in order to make and elegance convenient commodity again.

Dress Carven Paris from SS15 collection from Matches Fashion store

Suede pumps & Other Stories, bag vintage, veils ASOS 

Photographer Olga Volyanska

Make-up artist Tina Antonenko

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